Many people think they can simply get on the Internet and build their business for free, especially with social media these days. And there are a lot of ‘gurus’ out there teaching ‘free’ online traffic strategies. So which strategy is better for you: free or paid traffic?
Most people who come into affiliate marketing want to make big commissions, but they don’t want to invest anything to get there. People always get distracted by so-called ‘free traffic’ methods.
Free traffic methods include things like making a lot of videos and putting them on YouTube, or creating a blog, or writing articles. But free traffic DOES require a BIG time commitment.
The good thing about Paid-Traffic – it’s pretty much instant. When you spend some money on an ad, you can monitor how it works, how many clicks you get, how many leads you get, and if it gets you any sales.
But with so-called “free” traffic methods, like blogging for example, very few people will NOT tell you that blogging takes a ridiculous amount of time. And search engine optimization (SEO) can be very complicated these days.
It doesn’t matter what your budget is, even if it is $10 or $15 a day. Start out with what you can afford. So here are three reasons paid traffic works way better.
Reason 1. Real businesses pay for real advertising.
You don’t see companies like Apple and McDonald’s trying to do free advertising to get free traffic. When their products sell, they get their investment back—that’s called return-on-investment (ROI).
Reason 2. Paid-traffic is scalable.
If you’re just starting out, you should definitely do paid traffic, because it will help you scale your business. If you are still trying to do free-traffic and spending all the time writing blogs, you will never get impressive results.
Reason 3. Paid-traffic makes you a better sales copywriter.
When you start putting your own money into marketing, you’ll quickly discover how important it is to write a good ad. Writing good ads is essential, and you must learn how to get people to click. If you learn some basic copywriting skills, it will really pay exponentially over time.
When you think about it, there is no such thing as free traffic, because your time is worth money. No matter what, you will always end up paying for it.