Question by TheAsker: Looking for a good source on the online advertising business?
Can anybody recommend a good source of information on the online advertising business? Specifically in the UK? any info on the market dynamics between the big players.
I’m looking for information on how the big agencies such as WPP, Mccann and the likes work with Yahoo \ Google \ MSN on online advertising.
Answer by mehlindi4
Can you be a bit more specific? Do you mean like google adwords? Are the big players MSN, Yahoo and Google?
Give your answer to this question below!